Ever see an interesting titled article and you just want to click it? Watch out. It's probably fake. It's probably Clickbait. What is Clickbait? Google says that is is (on the Internet) content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page. I get … Continue reading Clickbait


What’s the Point of Social Media Marketing?

According to this LinkedIn article, there are several cons to Social Media marketing: It's Time Consuming: Social Media Marketing takes a lot of time and effort to do. A good digital marketer doesn't just post thing online whenever the convenience. There's consistency, planning, and responsiveness to the targeted audience. Generates Negative Users: Bad reviews can spread like … Continue reading What’s the Point of Social Media Marketing?